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Social Media Assets

Welcome to the Texas Lottery® retailer social media assets page.

To download social media assets, simply select a campaign below and agree to the Terms of Use to download a ZIP file with approved Texas Lottery social elements. Each campaign folder contains digital artwork and written copy compatible for sharing via social platforms, such as Facebook, Instagram, and X (formerly known as Twitter).

NOTE: For provided copy containing a placeholder (XXX) for jackpot amounts, please find the current jackpot amounts here to populate in the copy before posting to your social media profile.

For questions or assistance, please email socialmedia@lottery.state.tx.us or call 512-344-5131.

16205_PB Jackpot Alert_TW

Powerball® social media assets for your Facebook, Twitter, and Instagram accounts

Check the box if you agree to the Terms of Use:

16205_MM Jackpot Alert_TW

Mega Millions® social media assets for your Facebook, Twitter, and Instagram accounts

Check the box if you agree to the Terms of Use:

16205_LottoTXJackpot Alert_TW

Lotto Texas® social media assets for your Facebook, Twitter, and Instagram accounts

Check the box if you agree to the Terms of Use:

Play_Responsibly_ENG

Play Responsibly social media assets for your Facebook, Twitter, and Instagram accounts

Check the box if you agree to the Terms of Use:

Play_Responsibly_SPAN

Play Responsibly social media assets for your Facebook, Twitter, and Instagram accounts

Check the box if you agree to the Terms of Use:

Social Media Assets – Terms of Use

Social Media Assets (the Artwork) may be used only by licensed Texas Lottery Ticket Sales Agents who agree to these Terms of Use. Licensed Sales Agents are hereby provided non-transferable and non-exclusive permission to use and reproduce the Artwork, subject to the following restrictions:

  • The Artwork is available for use only in Social Media campaigns and may not be used for print media.
  • The Artwork shall only be used as provided and reproduction of these assets shall not be changed or modified in any way, or permission to use is revoked. Licensed Sales Agents are permitted to add current jackpot amounts to Artwork containing a placeholder (XXX) for the jackpot amounts.
  • The Artwork may not be used to create derivative works or merge with other designs.
  • The Artwork may not be used for any purpose other than the specific campaign to which it is related.
  • The Artwork is for the sole use by licensed Sales Agents and may not be distributed, lent, resold, transferred, assigned or sub-licensed or permitted to be used by another person.
  • The Texas Lottery Commission assumes no liability or responsibility for any misrepresentations, errors or omissions, however caused, with the use or reproduction of the Artwork.
  • All Artwork remain the property of the Texas Lottery Commission and/or its Licensors.